The 211 Best Cyber Monday 2023 Men’s Clothing Deals on the Internet

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Discover the best Black Friday and Cyber Monday 2023 sales on stylish clothing, shoes and accessories for men (and women too) for the holiday shopping season.

The Short Answer: The 19 Best Black Friday-Cyber Monday 2023 Clothing Sales

This post features a very long list of Cyber Monday and Black Friday 2023 sales. Here is a short list of featured Black Friday clothing deals that I’m particularly excited about from brands with which I have had a personal, positive experience.

  1. Ministry of Supply launched a MASSIVE Black Friday-Cyber Monday 2023 sale early this year: Use code BF30 for a flat 30% off sitewide, with no exclusions, or code BF35 for a whopping 35% discount off orders of at least $500. This Boston-based brand features a deep lineup of fabulous workleisure apparel for women and men made from technical fabrics including no-dry-clean dress shirtsmachine-washable suits, and no-pill sweaters. Get to know the brand via my interview with Ministry of Supply CEO Aman Advani.
  2. Faherty, which makes elevated, heritage-quality clothing for men and women, takes up to 50% off its greatest hits and sale styles from across its lineup of sustainably-produced, smart casual options like a brushed alpine flannel shirt, lightweight Dawn Patrol jacket, soft Interloop joggers and long sleeve notch tee shirts during its 2023 Cyberweek sale. See my interview with Co-Founder Alex Faherty for his advice on the best items to try from his namesake brand.
  3. Huckberry is one of the best online retailers of elevated, stylish clothing for men. Huckberry is rolling out a series of Black Friday and Cyber Monday drops featuring limited time deals of up to 40% off products from their house labels like Flint and Tinder and a wide variety of innovative brands like Marine Layer, Holden, Seavees, Danner, Gitman Vintage, Topo Designs and more.
  4. Everlane has a Cyber Monday event with sweaters under $100 plus up to 50% off other selections. (They took up to 50% off almost everything during its Black Friday 2023 sale for women and men, where you could find deals on organic cotton crewneck t-shirts, performance chinos, organic cotton beanies, waffle knit hoodies, sport joggers, slim-fit jeans and cashmere crew neck sweaters and more.)
  5. J Crew – Take 50% off sitewide (with some exclusions) for Cyber Monday 2023. This is even better than Black Friday 2023, when you could take up to 50% off almost everything. This is one of the very few times of year where t-shirts, chinos and other best sellers are included in the discount.
  6. Bonobos is one of my favorite menswear brands. Bonobos offers a whopping 30% off (almost) everything during its Cyber Monday-Black Friday 2023 sale. Have a look inside a Bonobos Guide Shop to learn more about the brand, and see why they are a terrific option for shirt jackets for men.
  7. Nordstrom – One of my favorite retailers that successfully made the transition to bricks-and-clicks has Black Friday and Cyber Monday 2023 deals of up to 80% off styles for men and women from house labels like Zelle and brands including 7 for Mankind, Acne Studios, AllSaints, Altra, Boss, Brixton, Chubbies, Converse, David Donahue, Dickies, Donald Pliner, Dries Van Noten, Eton, Fear of God, Frye, Good Man Brand, Hart Schaffner Marx, Jack Victor, John Varvatos, LL Bean, Magnanni, Off-White, Paul Smith, Polo Ralph Lauren, Reef, Robert Graham, Rockport, Steve Madden, Ted Baker London, The North Face, Thom Brown, To Boot New York, Vans, Vince, and many more.
  8. Todd Snyder offers an excellent 30% Off selections with code CYBER30 during its Cyber Monday 2023 sale. Look inside Todd Snyder’s New York City Flagship store, and discover why I think Todd Snyder is one of the best alternatives to J. Crew for men.
  9. STAG Provisions – Take 20% off across this incredible, Austin-based “modern general store for men” that carries a variety of elevated and heritage menswear brands including American Trench, Carhartt, Filson, Gitman Vintage, Hamilton Shirt Company, Imogene + Willie, Moscot, OAS, Save Khaki, Stetson, Topo Designs, Universal Works, Veja and Wax London.
  10. Away Travel rarely has sales on its luggage. Get 20% off their award-winning carryons during their Black Friday and Cyber Monday 2023 sale.
  11. Vessi is fast-becoming one of my favorite options for waterproof, minimalist knit sneakers for men and women. The sneaker startup is having its biggest sale of the year, slashing up to 40% off during its Black Friday 2023 sale. See why I think their sneakers are an essential casual shoe for the new normal in my review of Vessi shoes.
  12. Indochino, an outstanding omnichannel option for custom tailored suits, takes 20% off custom suits for men and women during their Black Friday sale. This is differente from their Black Friday 2023 Sale. (Through 11/26, using code BLKFRI23, nab shirts starting at $49, 5 Premium Shirts for $249, 2 Premium Suits for $749, up to 40% off outerwear; Tuxedos starting from $459, and Luxury suits starting from $429. Plus, from November 24-26, get an extra 10% off when you spend over $399 using code BLKFRI23.) This is the company’s biggest sale of the year and happens in store and online. It’s a great opportunity to go visit an Indochino showroom to get to know the brand.
  13. Tie Bar — Take 20% sitewide through Cyber Monday 2023. Sure, Tie Bar is one of the best places to buy neckties, but it’s also a surprisingly excellent destination for business casual outfits for men.
  14. Herschel Supply Co. takes up to 50% off during its Black Friday 2023 sale. Lock in Black Friday savings on their minimalist backpacks, weekender bags, portfolios, briefcases and messenger bags. I adore my slim, lightweight briefcase from Herschel.
  15. Allbirds has a phenomenal 30% off sitewide during their Cyber Monday 2023 sale. (Earlier, you could take up to 50% off select styles during its 2023 Black Friday Event.) This is as chance to score a deal on their rarely-discounted lineup of sustainably-produced minimalist merino wool shoes for men and women.
  16. Mr. Porter takes up to 50% off select styles during its Cyber Monday 2023 event. (This is even better than their Black Friday 2023 event, which saw discounts of up to 30%.) Look for discounts from luxury fashion houses Fear of God, Common Projects, Amiri, Polo Ralph Lauren, Tom Ford, Le Gramme, Thom Browne, Officine Creative, Agnona, Burberry, A.P.C., Reece Cooper, Kingsman, Tod’s, Bass, Visvim, Engineered Garments, Brioni, Canali, Armani, Rubinacci and many more.
  17. Amberjack – During their Black Friday-Cyber Monday 2023 sale, take 15% off Amberjack’s stylish business casual shoes for men with code MF2023. Read more about how Amberjack’s shoes serve the new normal, and why I think their comfortable kicks are an excellent option for dress sneakers for men.
  18. Charles Tyrwhitt – One of my go-to retailers for business casual outfits, and one of the best affordable options for dress shirts for men, has 4 dress shirts or polos for an outstanding $179 and 25% off everything else during its Black-Friday-Cyber Monday 2023 sale.
  19. Outerknown, which is famous for its soft, cozy blanket shirts for men (I love mine), is having a Black Friday-Cyber Monday 2023 promotion of 30% off sitewide (excludes 3rd party products). Use code VIP30 to access the sale earlier than the general public. If you have never tried Outerknown, I highly encourage you to check them out.
  20. Ralph Lauren takes 40% off orders over $125. Shop the various brands from this storied designer including Polo, RLX, Double RL, Purple Label and Ralph Lauren Vintage under one roof. This is an excellent discount.

Introduction: Keeping Track of the Best 2023 Black Friday-Cyber Monday Sales

I have been keeping track of Black Friday deals and Cyber Monday Sales here at Modern Fellows since 2012, though the standalone days are largely no more.

The pandemic accelerated a trend towards much earlier “Black Friday” sales, some of which started as early as October.

In addition, many Cyber Monday sales stick around through “Giving Tuesday” or later.

In 2023, most “Black Friday” deals will be concentrated around an entire Cyber-Week of sales that stretches from the weekend before Thanksgiving through the Monday after. (A survey by Modern Fellows finds that 79% of clothing brands and retailers launched Black Friday pre-sales by the Monday before Thanksgiving.)

Many retailers offer similar Black Friday sales year after year. While the rest of this article looks at 2023 deals, you can also compare a history of Black Friday discounts from 2021, 2020, 2014 and 2012.

Black Friday 2023 Deals on Men’s Clothing

Here are my favorite Black Friday 2023 clothing sales and deals for men (though many also offer clothing for women). This section lists BFCM sales on men’s business casual outfits and smart casual clothing. Keep scrolling down for separate sections on Black Friday deals for men’s shoes, suits, luxury fashion, watches and leather goods and more specialized categories.)

  1. Ministry of Supply – Use code BF30 for a flat 30% off sitewide, with no exclusions, or code BF35 for a 35% discount off orders of at least $500 across their stylish workleisure apparel for men and women. [See “The Short Answer” above for more.]
  2. Fatface, the “best British brand you’ve never heard of,” takes 25% off everything with code FESTIVE25.
  3. Todd Snyder takes 25% off a variety of selections with code BLACKFRIDAY25 during its Black Friday 2023 sale. [See “The Short Answer” above for more.]
  4. J Crew – Take up to 50% off almost-everything during its “Black Friday 2023 Event.” [See “The Short Answer” above for more.]
  5. Levi’s takes 40% off sitewide plus look for additional savings off of sale items.
  6. Wax London is a natty British brand that makes “clothes with character.” Take up to 50% off selections during their Black Friday-Cyber Monday 2023 sale.
  7. Asos has up to 50% off everything across its more than 850 brands from house labels like Asos Design and Topman to The North Face, adidas, Puma and more during their Black Friday 2023 sale.
  8. Brooks Brothers has 30% off sitewide plus 3 or more dress shirts are 30% off during its 2023 Black Friday preview sale. (It had previously taken 40% off sitewide during a brief period in early November.) While Brooks Brothers has gone through a rough patch recently, the company has been creating moments of joy since 1818.
  9. Faherty offers up to 50% off its greatest hits and sale styles from across its lineup. [See “The Short Answer” above for more details.]
  10. Wiesmade takes 25% off sitewide during their excellent Black Friday 2023 sale. Discover WiesMade, a Petaluma, California-based craft clothier that manufactures jeans and knitwear that are 100% farmed, milled and sewn in the United States.
  11. Mizzen and Main is offering 30% off with THANKFUL30 during its Black Friday-Cyber Monday 2023 sale. Check out Mizzen and Main for some of the most comfortable business casual outfits on the internet.
  12. Taylor Stitch – Take 20% off select full priced items and up to 50% Last Call sale items during the Black Friday 2023 sale from this purveyor of classic menswear including knits, flannels, denim and outerwear. I love Taylor Stitch’s Apres Collection.
  13. Pladra Flannel – Take up to 40% off sitewide during Pladra Flannel’s BFCM 2023 sale, including 20% discounts on styles not normally on sale including the Elm Green, and Western Trout Aloha from this producer of high-quality flannels founded by alumni of North Face and JanSport.
  14. Outdoor Voices has 40% off everything during their Black Friday 2023 sale. Check out OV for their colorful workout and athleleisure clothing for women and men constructed from performance fabrics that are soft to the touch and wick sweat.
  15. Outerknown takes 30% off sitewide during Black Friday-Cyber Monday 2023. Enter discount code VIP30 to access the sale earlier than the general public.
  16. Everlane takes up to 50% off almost everything during its Black Friday 2023 sale. [See “The Short Answer” above for more.]
  17. Tie Bar — Save 20% sitewide through Cyber Monday 2023 during Tie Bar’s Black Friday sale.
  18. Myles Apparel sports 25% off with code FAMILY2023 across its elevated technical-fabric activewear and athleisure during its 2023 Black Friday Sale. Myles was originally a side hustle by the founders of Huckberry and Taylor Stitch, and offers a nice range of joggers, tees, tank tops and knit hoodies.
  19. NAADAM, which sells sustainably-sourced, luxury cashmere sweaters and accessories for men and women, takes 40% off most items with code BLACKFRIDAY.
  20. Charles Tyrwhitt – One of my go-to retailers for business casual outfits, and one of the best affordable options for dress shirts for men, has 4 dress shirts or polos for an outstanding $179 and 25% off everything else during its Black-Friday-Cyber Monday 2023 sale.
  21. Bridge and Burn, which makes small-batch wardrobe staples inspired by and designed in the Pacific Northwest, takes 30% off sitewide and 70% off clearance during its Black Friday 2023 sale.
  22. Bonobos takes an impressive 30% off (almost) everything during its Cyber Monday-Black Friday 2023 sale. [See “The Short Answer” above for more.]
  23. HAKU Clothing offers a 20% discount sitewide, plus free worldwide shipping for orders over $185 during its extended Black Friday 2023 sale. Discover HAKU Clothing, an Osaka-based clothing retailer founded by Americana apparel enthusiasts, for a rich selection of Japanese brands that are difficult to find outside of Japan, plus a range of heritage-quality American labels.
  24. Bespoke Post is dropping major 2023 Black Friday-Cyber Monday doorbusters and deals all Cyberweek long with up to 40% off. This is a perfect time to discover Bespoke Post’s unique online storefront that features outstanding independent menswear brands and small businesses. Look for labels including Topo Designs, Lems, Knickerbocker, SeaVees, Banks Journal, Devold of Norway, Shoe the Bear, Thrills, Far Afield, Gilded Age, Line of Trade, Native North, Katin, Wax London, Rhythm, and more.
  25. American Trench has its annual sale on for Black Friday 2023: Take 20% sitewide, or 25% off $250 or 30% off $500 from across its inventory of American-made items. See my long-ago interview with American Trench’s Co-Founder Jacob Hurwitz for more about how this Philadelphia-based brand got its start with an initial American-made trench coat.
  26. Club Monaco takes an amazing 40% off sitewide during its Black Friday-Cyber Monday 2023 event!
  27. Rhone’s 2023 Black Friday Cyber Monday (BFCM) sale is live. Get 25% off everything (or 30% off orders of $300 or more) from this destination for exceptional athleisure, activewear, basics and commuter button down shirts constructed from technical fabrics.
  28. Billy Reid‘s excellent Black Friday 2023 sale takes 20% off $400; 30% off $800; or 40% off $1,200.
  29. Huckberry is launching a series of “Black Friday drops” with limited time deals of up to 40% off. [See “The Short Answer” above for more.]
  30. Flag and Anthem has 30% off sitewide during its Black Friday-Cyber Monday 2023 sale. Flag and Anthem is a great option for flannel shirts, denim, sweaters and more for men (and women).
  31. Free Fly Apparel takes 20% off of $100, 25% off of $200 or 30% off of $300 its line of performance apparel clothing made from bamboo, sun protective and comfortable fabrics with code GEARUP during its Black Friday 2023 sale.
  32. Tommy Hilfiger USA has 50% off everything during their Cyberweek 2023 sale.
  33. Untuckit, which makes shirts meant to be untucked and a range of business and smart casual outfits for men, has 25%-50% off sitewide during its Black Friday-Cyber Monday 2023 sale.
  34. Corridor NYC, “a New York-based, independent brand connecting to love,” offers 30% off its entire site of clothing inspired by color, nature, music, spirituality, and New York life.
  35. Jack Archer has its lowest prices of the year for Black Friday and Cyber Week 2023, including its Jetsetter Pants for $79, Legacy Jacket for $99 and Anytime Tees for $29.
  36. United By Blue has flipped the switch on its early Black Friday 2023 sale. Get 60% off apparel with code APPAREL60 from this sustainable fashion destination, which is a great option for organic cotton clothing.
  37. Perk Clothing, the successful Kickstarter-funded startup, takes 25% off its entire lineup of smart casual  tagless cotton t-shirts and office-appropriate “feel good chinos” during its 2023 BFCM sale.
  38. Olivers Apparel sees sitewide Black Friday – Cyber Monday 2023 discounts of 30% off with code BLACKFRIDAY across its lineup of elevated, understated athletic and athleisure wardrobe basics for men like joggers, tops and shorts from technical performance fabrics.
  39. Gymshark‘s excellent 2023 Black Friday sale takes up to 70% off its already affordable activewear and athleisure, and it continues through Cyber Monday.
  40. PrAna, a stylish option for sustainable clothing for men and women, takes 25% off select styles during its pre-Black Friday 2023 sale through November 14. (Stay tuned: During Black Friday 2022, PrAna slashed 40% off select styles.) The sustainable fashion company makes its clothes from materials like organic cotton, recycled polyester, and technical fabrics, great for hiking, climbing, working out and hanging out. PrAna is a solid alternative to lululemon for activewear and athleisure.
  41. Pact Apparel, which makes sustainably-produced basics for men and women from organic cotton and other fabrics, has a “Countdown to Black Friday” 2023 series of sales. (Stay tuned: During Black Friday – Cyber Monday 2022, Pact had the entire store on sale for 20-50% off.) Pact is a stellar option for basics for men and women, and makes some of my favorite t-shirts and boxers and organic cotton clothing.
  42. Woolrich, which makes blankets, outerwear, flannels and more for men and women, offers up to 40% off during its Black Friday and Cyber Monday 2023 sale.
  43. Amazon sports a ton of Cyberweek 2023 deals, including deep Black Friday-Cyberweek discounts on fashion for men and women on its house labels like Goodthreads.
  44. Stio – Get up to 40% off from this active and outdoors-wear brand based in Wyoming during their Holiday 2023 Sale. I have a pair of Stio’s super-comfortable and well-fitting Rivet corduroy pants.
  45. tentree, the Canada-based sustainable fashion brand, offers 20% off when you buy 2 items with code BUY2GET20. Receive 30% off when you buy 3 or more items with code BUY3GET30. Look to tentree for sustainably-produced loungewear, athleisure, t-shirts, sweaters, jackets and more.
  46. Boden takes up to 60% off select styles during its pre-Black Friday 2023 sale. This chic, “unabashedly British” brand has developed a strong menswear line and is a fabulous place to find men’s joggers and sweatpants with a working fly.
  47. Madewell takes 30% off your purchase during their “Black Friday event” with code LETSGO. (Stay tuned: In 2022, Madewell took 50% off sitewide plus 60% off selections during its official Black Friday-Cyber Monday 2022 sale. J. Crew’s sister company is an excellent option for men’s denim, sweaters and outerwear.
  48. Ten Thousand, an elevated athletic and athleisure brand for men, takes $20 off $50 during Black Friday 2023.
  49. The North Face takes up to 40% off select styles during its Black Friday-Cyber Monday 2023 sale.
  50. Toad and Co is marking down its sustainable clothing for the outdoors by up to 70% during its sitewide Black Friday and Cyber Monday 2023 sale.
  51. Jungmaven – Take 25% off everything from this stylish hemp-based clothing company for men and women during Black Friday – Cyber Monday 2023.
  52. Percival, a unique British brand dedicated to “subverting the classics” (and which makes for a great alternative to Burberry for trench coats), takes up to 60% off during its Black Friday 2022 sale.
  53. Lands End is offering up to 70% off sitewide with promotion code FLOATS during their early Black Friday 2023 sale. (Lands End’s promo codes change often but are always featured prominently on their website.)
  54. Roots takes an additional 30% off sale items during its Black Friday 2023 sale. Check out this global Canada-based outdoors brand warm scarves, beanies, gloves, sweaters and more for men and women.
  55. Grayers takes 40% off sitewide during its Early Access Black Friday 2023 with code BFSD54DGQD. It’s their biggest sale of the year.
  56. Ably Apparel – Take 40% off sitewide for Black Friday-Cyber Monday 2023 from this sustainable clothing brand that sells “intelligent essentials” and luxury athleisure for men and women.
  57. North and Mark is offering a 40% off Black Friday 2023 discount across its entire selection of affordable luxury outwear and workleisure clothing made from technical performance fabrics.
  58. Blade and Blue — Take 15% OFF everything with code: HANDSOME and get up to 70% sale items from this unique menswear boutique that focuses on limited-run, mostly-made-in-America men’s apparel. If history is any guide, also look for incredible doorbusters during Blade and Blue’s Cyberweek sale (Try Blade and Blue for everything from button down shirts to neckties to boxer shorts to accessories.)
  59. Frank and Oak – The Canadian online clothing store for men offers 40% off everything during its Black Friday 2023 sale.
  60. FORLOH, which specializes in American-made technical apparel for camping, fishing, hiking, hunting, watersports and other outdoor activities, has a 2023 Black Friday-Cyber Monday “Buy More, Save More” event: Spend $150 and save 20%; Spend $300 and save 25%; Spend $500 and save 30%.
  61. Mack Weldon – Save 15% off of $125, 20% off of $200 or $25 off of $300 during Mack Weldon’s Black Friday 2023 sale.
  62. Marine Layer has 25% off EVERYTHING through Cyber Monday 2023. Look to Marine Layer for for Black Friday and Cyber Monday savings on super-soft, colorful casual and outdoors-inspired clothing.
  63. Gap has 40% off everything for Black Friday 2023 (though their deals and discounts change frequently, so check their website for the latest).
  64. Old Navy will have a rolling series of Black Friday 2023 deals. At last glance, you could get 35% off your entire order, even clearance items, stacked on a range of other discounts on tops, pants and outerwear for men, women and kids.
  65. Banana Republic offers 40% off your purchase for Black Friday 2023 (even cashmere).
  66. Scotch and Soda offers 20% off sitewide plus additional sale deals during its Black Friday and Cyber Monday 2023 event for men, women and kids.
  67. DSTLD offers 30% off full price and 70% off sale styles during Black Friday 2023. Check out DSTLD for premium denim and super-soft tee shirts for women and men without the luxury retail markup.
  68. Lucky Brand offers 40% off everything, including denim, during its Black Friday 2023 sale. Check out the best Black Friday deals on denim for even more discounts on jeans for women and men.
  69. DL1961 – Premium denim brand DL1961 takes up to 60% (almost) everything for Black Friday 2023. Look to the family-owned brand, founded by Faisal and Meliha Ahmed in 2008, for sustainably-produced jeans.
  70. Warp and Weft, which specializes in sustainably-produced, high-tech denim, has up to 70% off during its Black Friday 2023 sale.
  71. PAIGE Denim takes an extra 30% off sale items from its collection of well-fitting, stylish jeans for men and women during Black Friday 2023.
  72. Revtown‘ slim-fit “Sharp” jeans are among my favorite jeans in the world, but their Black Friday deal is frankly underwhelming. If you buy one pair of jeans, you can get a “premium fleece top” for an extra $15 dollars. Yawn.
  73. Notre has 30% off everything with code THIRTY (though this lifestyle brand remains really expensive.)
  74. Western Rise takes 25-50% off sitewide during its Black Friday 2023 sale. Western Rise specializes in elevated, simple athleisure and everyday wear for men.
  75. Texas Standard – 25% off wardrobe essentials for the modern Texas gentleman, including modern Western shirts and Guayaberas, Sport Shirts, Polos, Tees, and Accessories with coupon code TXS25 during Texas Standard’s Black Friday and Cyber Monday 2023 sale.
  76. Cuts Clothing — CUTS Cyber Monday 2023 sale takes 30-60% off sitewide. Try this California-based menswear startup line of professional-looking crewneck, v-neck and henley shirts (and more).
  77. Cotopaxi — For Black Friday – Cyber Monday 2023, take up to 50% select styles from across this Utah-baed brand that sells colorful outdor adventure clothing and “gear for good.”
  78. Public Rec, which makes “comfort for anywhere” clothing, takes 20% off sitewide with code BLACKFRIDAY20 or 30% off orders of $300 or more with code BLACKFRIDAY30.
  79. State and Liberty, which focuses on performance clothing and workleisure apparel for athletic builds, offers “cash back” in the form of a gift card for Black Friday 2023: Get 10% back (via a gift card) for orders over $250 with BF10; 15% for orders over $500 with BF15; 18% for orders over $1,000 with BF18, or 20% over orders of $2,000 with BF20.
  80. SHEIN, the Chinese fast fashion site, offers has up to 90% off sitewide plus free shipping for orders over $9.90 for Cyber Monday 2023.
  81. Twillory, a family-owned, Long Island-based company, takes up to 50% sitewide across its line of dress and business casual clothing during its Black Friday-Cyber Monday 2023 sale.
  82. Columbia Sportswear – The outdoor apparel brand has up to 50% off Early Black Fridy deals. (Stay tuned: Columbia took 25% off regular-priced items during its Black Friday 2022 sale.)
  83. American Eagle launched its “Friendsgiving” sale with 30% off (almost) everything including jeans for men, women and kids. (Exclusions apply.)
  84. BYLT – Take 30% off sitewide from elevated clothing basics brand BYLT, which has launched its Black Friday 2023 sale early.
  85. Dearborn Denim, which makes Made-in-the-USA denim and apparel for men and women, is taking 15% off all orders during Black Friday 2023 with coupon code HOLIDAY15. (This is even better than their 2022 BFCM sale, which offered a 10% discount.)
  86. UpWest, a direct-to-consumer spinoff of Express that specializes in comfortable, cozy clothing for men and women like sweatshirts, hoodies, joggers, t-shirts and loungewear, offers 25% off sitewide for Black Friday 2023.
  87. Rag and Bone slashes 25% off everything for Black Friday and Cyber Monday 2023.
  88. JACHS New York takes up to 75% off across its entire website of affordable business casual, outdoor gear, loungewear and more for men and women during its Black Friday-Cyber Monday 2023 sale.
  89. Calvin Klein offers up to 50% off apparel, 30% off underwear and an extra 70% off sale styles during its Black Friday 2023 sale.
  90. Guess – Grab up to 50% off Guess’ entire site for Black Friday 2023.
  91. Mott & Bow – Get up to 40% off from this fashion startup that makes “elevated basics” including cashmere sweaters, t-shirts and denim at a “grounded price” for men and women. (If the brand sounds familiar but you don’t know why, you may have received a mailer from Mott and Bow via snail mail.)
  92. Ralph Lauren offers 40% off orders over $125 for Black Friday 2023. [See “The Short Answer” for more.]
  93. Ledbury, a super-solid Richmond-based men’s clothing brand, takes 35% off sitewide through Black Friday, 30% off on Small Business Saturday, and 25% off the Sunday before Cyber Monday.
  94. Saturdays New York City, the New York-based lifestyle brand for men and women, sports 25% off sitewide for Black Friday 2023.
  95. Bluffworks takes up to 50% off during its Black Friday sale. Their signature Ascender Chinos are marked down to $93 from $125.
  96. Marmot has 30% off almost everything. Look to Marmot for rainwear, hiking pants, ski and snowboard and more outdoor gear for men, women and kids.
  97. Rumpl takes 25% off sitewide plus offers a free gift for Black Friday 2023 weekend. Look to Rumpl for blankets for the beach, camping, outdoors and so much more, and learn more with my interview with CEO Wylie Robinson.
  98. Buttercloth –  Save up to 55% sitewide with code BLACKFRIDAY on this company’s soft, performance fabric shirts.
  99. PX Clothing offers 50% off everything across their lineup of LA-inspired casual clothing for Black Friday 2023.
  100. Vestige, which makes classy t-shirts for grownups, takes 25% off sitewide during its Black Friday 2023 sale.
  101. Primary has 20-40% off everything during its Black Friday 2023 sale from across its lineup of sweats, tees, and basics for men, women and kids.
  102. Johnnie-O – Take 10% off $100, 20% off $200 or 30% off $300 during their Black Friday sale from this laid-back California casual brand.
Clockwise from top left: Selections from Ledbury, Wolf & Shepherd, Unsimply Stitched, Oliver Cabell, Pact Apparel and Todd Snyder.

Black Friday-Cyber Monday 2023 Deals on Suits, Ties and Custom Clothing

Black Friday and Cyber Monday offer some of the best deals of the year on off-the-rack and custom suits for men, as well as custom dress shirts, neckties, pocket squares, lapel pins, tie clips and more.

  1. Indochino – Use code BLKFRI23 for shirts starting at $49, 5 Premium Shirts for $249, 2 Premium Suits for $749, up to 40% off outerwear; Tuxedos starting from $459, and Luxury suits starting from $429. From November 24-26, get an extra 10% off when you spend over $399 using code BLKFRI23. [See “The Short Answer” above for more.]
  2. Brooklyn Tailors – Take 20% Off Orders Under $251, 25% Off Orders over $251, or 30% Off Orders over $551. Shop online or in person at Brooklyn Tailor’s Williamsburg location for elevated tailored suits, blazers, slacks and shirts as well as knitwear, coats and more. Brooklyn Tailors has its own elevated line and also carries select high-end brands like American Needle, Cableami, Codis Maya, COrgi, Ettinger, Filippo De Laurentiis, Glenn’s Denim, Harley of Scotland, Joseph Cheaney, Orslow, Rototo and Velva Sheen.
  3. Ties.com – Use code TURKEY30 to get 30% off sitewide when you spend $65 or more during its 2023 Holiday Sale. Ties.com’s Sock Genius socks are some of my favorite colorful socks on the internet.
  4. Woodies offers “Black Friday everyday” savings with 15% off $425 and 20% off $625 or more. Woodies is an amazing menswear startup that makes custom casual clothing easy. (Think performance chinos and button down shirts.)
  5. Spier and MacKay, a great Canada-based direct-to-consumer option for affordable off-the-rack and custom suits, offers up to 20% off suits, shirts, trousers, knitwear and more during their Black Friday 2023 sale.
  6. The Dark Knot – Score 30% off sitewide with code BLACK30 or 40% off orders over $199 with code BLACK40 during the Dark Knot’s Early Black Friday sale. Look to this small business for exceptional hand-made silk, knit, grenadine and cotton ties along with bracelets, lapel flowers, cufflinks and more.
  7. Black Lapel, one of my favorite online custom tailors, offers up to 20% off during their extended Black Friday 2023 sale. Save 10% on orders $400+ with code BlackLapel10; Save 15% on orders $800+ wide code BlackLapel15; Save 20% on orders $1500+ with code BlackLapel20.
  8. Lanieri Save up to 30% off selected products from this Italian startup’s collection during its 2023 Black Friday event. Learn more about the brand, which is backed by storied Italian fabric mills, via Modern Fellows’ review of Lanieri’s made-to-measure suit and look inside the company’s Paris showroom.
  9. Hockerty, which makes made-to-measure clothing and shoes for men, is having a Black Friday 2023 event with discounts of up to 25% sitewide. Get more background on the company via my long-ago review of their basic white dress shirt.
  10. Sebastian Cruz Couture takes 50% off sitewide from its selection of unique luxury ties for men using code BOLDFRIDAY during Black Friday 2023.
  11. Dandy and Son – Save 20% site-wide during Black Friday 2023 using the code BF20EARLY from this Oslo-based menswear brand that specializes in dress shirts with cutaway collars.

For a more in-depth look at bespoke and made-to-measure (MTM) clothing, see Modern Fellows’ article on where to buy custom suits online and in-depth guide to online custom suits for men. For more options for neckties, see the 37 best places to buy stylish ties for men and 13 luxury necktie options that will lend interest to your outfits.

Black Friday 2023 Sales on Men’s Shoes and Sneakers

Black Friday is also a great time to find incredible deals on men’s sneakers, boots and casual and dress shoes. Here are the best 2023 Black Friday and Cyber Monday deals on shoes, sneakers and boots so far:

  1. Beckett Simonon has an incredible Black Friday 2023 deal: 2 pairs of shoes for $299. Read why I think Beckett Simonon’s shoes, boots and leather sneakers are worth the wait.
  2. Amberjack Knock 15% off Amberjack’s stylish business casual shoes for men with code MF2023. [See “The Short Answer” above for more.]
  3. Oliver Cabell has a Cyber Monday and Black Friday 2023 sale with up to 50% off select styles. I can’t say enough nice things about my Oliver Cabell leathers sneakers, and they make a range of comfortable, affordable luxury drivers and other casual shoes for men.
  4. Wolf and Shepherd has Black Friday 2023 deals of up to 40% off. In my opinion, Wolf and Shepherd delivers an outstanding combination of looks and comfort for dress sneakers and casual shoes.  (See my review of Wolf and Shepherd oxford shoes and their unique Longwing crossover hybrid sneakers for more.)
  5. Vessi has its biggest sale of the year for Black Friday. [See “The Short Answer” above for more.]
  6. Nike – save up to 60% plus use BLACKFRIDAY to get an extra 25% off select styles during Nike’s Black Friday 2023 sale.
  7. Nisolo – Save up to 70% from this sustainable fashion brand’sintentionally designed, ethically made, fairly priced” shoes for men and women during Nisolo’s Black Friday-Cyber Monday 2023 sale.
  8. Allbirds has up to 50% off select styles during its 2023 Black Friday Event. [See “The Short Answer” above for more.]
  9. HELM Boots – Starting November 15, take 30% off HELM’s durable boots designed in Austin, Texas during their best BFCM sale ever.
  10. Allen Edmonds’ Black Friday 2023 sale is live with select shoes at $199 and boots at $249.
  11. Greats Sneakers currently offers 25% off sitewide during its 2023 Black Friday Warmup sale using code WARMUP.
  12. Ace Marks – Save 20-70% off during its Black Friday 2023 sale. See why I think Ace Marks’ uniquely stylish shoes are worth the splurge.
  13. Warfield and Grand has an exceptional Black Friday 2023 sale with 40% off sitewide using code GIMME. Check out my review of Warfield and Grand’s stylish and comfortable shoes for men to learn more about this interesting menswear startup.
  14. Baabuk, a Swiss brand that makes remarkably cozy and comfy wool shoes for men and women, lets you choose your discount during their Black Friday 2023 sale: Starting November 23, SHEEP10 saves 10% and Baabuk will donate 20%; SHEEP15 saves you 15% and Baabuk will donate 15%; SHEEP25 saves you 25% and Baabuk will donate 5%.
  15. Velasca – Use code BF2023 to score 20% off Velasca’s well-regarded, handcrafted, Italian-made shoes during its Black Friday 2023 sale.
  16. Moral Code is having a 2023 Black Friday sale with up to 50% off its stylish-yet-affordable footwear.
  17. Cole Haan sports up to 50% off almost everything across its lineup of attractive footwear, including their ubiquitous dress sneakers, and more for men and women during its Black Friday – Cyber Monday 2023 sale.
  18. Giesswein has Buy 1 Sneaker Get 1 Free during Black Friday 2023 with code SNEAKER23. Giesswein is an alternative to Allbirds for merino wool sneakers.
  19. New Balance sports 25% off select styles and up to 40% off select sale styles during its Black Friday 2023 sale.
  20. Superga has their lineup of sneakers for men, women and kids on sale for 20% off during its Black Friday 2023 sale.
  21. Cobbler Union takes up to 50% off from its collection of dress shoes and more during its Black Friday 2023 sale.
  22. Grant Stone, which makes Goodyear-welted boots and footwear, takes 20% off $400 during their Black Friday 2023 sale.
  23. Adidas has a stack of Black Friday 2023 deals (and Adidas club members get early access). Nab deals of up to 70% off leggings, trefoil crew sweatshirts, racer TR21 shoes, AEROREADY gear, Adilette comfort slides and much more.
  24. Fair Harbor, which specializes in comfortable and sustainable beachwear, has 25% off for Black Friday 2023.
  25. Zappos has a Black Friday 2023 sale featuring discounts of up to 50% on shoes and clothing from a ton of brands. Look for deals from adidas, Crocs, Reebok, New Balance, Brooks, Hurley, Dearfoams, Theory, Fjallraven, Faherty, Ariat, Merrell, Nevados, Puma, Quicksilver, Levi’s, Rip Curl, Salty Crew, Ecco, Native Shoes, AllSaints, TravisMatthew, Topo Designs, Ted Baker, Vans, Philippe Model and more.
  26. Reebok has up to 65% off during its Black Friday 2023 sale.
  27. Sutro Footwear has buy 1, get 1 50% off for Black Friday 2023. See my review and interview with Sutro’s Co-Founder about their elevated workboots, which make a great alternative to Red Wing and Wolverine.
  28. Wolverine takes 10% off 1 item, 20% off 2 items, or 30% off 3 or more items with code SNOWBALL during their holiday 2023 sale.
  29. Unmarked, which makes handcrafted leather boots in Mexico, takes 25% off sitewide for Black Friday 2023.
  30. Bruno Marc shoes takes up to 25% off sitewide with code BF23S during its Early Black Friday 2023 sale. Look to New York-based Bruno Marc for dress sneakers and business casual shoes at the intersection of “where formal meets casual.”
  31. Scarosso – Get 25% off sleek shoes for women and men made by Italian artisans using code BLACK-PRIVATE during this Berlin-based startup’s Black Friday 2023 sale.
  32. Taft, which makes unique and stylish handcrafted shoes and boots for men, is having a Black Friday-Cyber Monday 2023 sale with 30% off best sellers.
  33. Paul Evans, which makes affordable(ish) luxury shoes handmade in Italy, takes 20% off in-stock styles during Black Friday 2023. Learn more about the brand with my long-ago interview with Paul Evans’ Co-Founder.
  34. Forsake has 30% off everything for Black Friday 2023. Check out this sustainable footwear brand that sells awesome waterproof, breathable sneaker-boots, shoes, boots and slip on sneakers.
  35. Tecovas, a nice option for cowboy boots, has 20% off during its Black Friday sale with TCVAS4423.
  36. On, the ubiquitous purveyor of Swiss-made running shoes and performance gear, is having a “buy one, get one free” promotion on selections from its apparel lineup (but not their shoes).
  37. Jack Erwin, a Direct-to-Consumer option for shoes for men and women, has 20% off sitewide, and 25% off orders above $250 during its Black Friday 2023 sale.
  38. Native Shoes, which sells casual, plant-based footwear for men, women and kids from innovative materials derived from pineapples, hevea trees and more, takes up to 30% off select styles for Black Friday-Cyber Monday 2023.
  39. Goodly is a terrific women-owned small business that carries an awesome variety of creatively-designed novelty, holiday-themed and other fun socks. During its Black Friday-Cyber Monday 2023 sale, all full-priced items (including gift boxes!) are 35% off with code BFCM35. (Goodly was formerly known as The Sock Drawer.)
  40. Inkerman takes up to 50% off sitewide for Black Friday 2023.

BFCM 2023 Deals on Flight, Bomber and Leather Jackets and Coats

  1. Schott NYC, founded in 1913 with a focus on high-quality bomber jackets and raincoats, takes 15% off sitewide with code MOREPIE2023 for Black Friday 2023.
  2. Alpha Industries takes 30% off for Black Friday 2023 across its lineup of bombers, flight jackets and other outerwear staples.
  3. The Jacket Maker takes 15% off everything during its only annual site-wide sale for Black Friday 2023.

Black Friday-Cyber Monday 2023 Sales on Socks, Underwear, PJs and Basics

Cyber Monday and Black Friday see amazing deals on a range of colorful socks for guys as well as underwear and other basics:

  1. Happy Socks takes 30% off everything during its Black Friday 2023 sale. Happy Socks is one of my favorite places to buy colorful socks for men online.
  2. Pair of Thieves makes awesome colorful socks, plus underwear, loungewear, t-shirts and more. Score up to 70% off fun socks, underwear, shirts, loungewear, and more during their Black Friday – Cyber Monday holiday sale, but note that all sales are final (!)
  3. Unsimply Stitched – Take 40% off during Black Friday 2023 with coupon code BF2023. Review why Unsimply Stitched is one of the best options for colorful socks for men. Explore the brand via Modern Fellows’ review of Unsimply Stitched socks and an interview with founder Alex Hendeles.
  4. Bombas is taking 25% off its collection of socks, tees and more during its Black Friday 2023 early access sale.
  5. Conscious Step makes fabulous colorful socks with a purpose. Take 30% off sock gift boxes during their Black Friday 2023 sale. See how Conscious Step supports social goals with style.
  6. This is J takes 30-60% off from its collection of made-in-Canada pajamas and loungewear for men, women and kids with code BFSALE during its Black Friday 2023 sale.
  7. Camel City Mill takes 40% off from its line of Made-in-the-USA socks (more specifically, made-in-North Carolina) constructed from merino wool.
  8. Tommy John – Take 30% off sitewide with code BF30 across Tommy John’s well-regarded underwear, long johns and basics for men and women during their Black Friday 2023 sale. See my interview with co-founder Tom Patterson about why underwear can change your life.
  9. 32 Degrees, the self-described “best value in basics,” takes 75-80% everything during its Black Friday and Cyber Monday 2023 sale. (I own several pairs of 32 Degrees long underwear, which I bought at Costco.)
  10. HisRoom, which sells socks, underwear, robes and other basics for men, has up to 20% off.
  11. Dapper Classics is an awesome option for made-in-America dress socks for men and takes 30% off sitewide with BF30 during its Black Friday 2023 deal.

Black Friday 2023 Sales on Watches and Jewelry for Men

Cyberweek is an outstanding time to find discounts on watches, necklaces, rings, bracelets and other jewelry for men. Here are some of my favorite Black Friday 2023 deals on men’s watches and jewelry:

  1. MVMT – Take 30%-60% off sitewide during minimalist watch and men’s jewelry brand MVMT’s 2023 Black Friday sale.
  2. Miansai, one of my favorite online destinations for affordable men’s bracelets, takes 20% off sitewide for Black Friday 2023.
  3. Original Grain has its best deals of the year during their Black Friday 2023 sale with up to 30% off. Founded in 2013, the San Diego-based company is an excellent option for stylish wood watches.
  4. Tateossian has up to 30% off selections from its bold necklaces, bracelets, cufflinks, stud sets and other jewelry for men during Black Friday 2023.
  5. Linjer – Up to 60% off men’s and women’s minimalist watches and leather goods from this minimalist design studio from co-founders Jennifer Chong & Roman Khan. (Linjer means “lines” in Norwegian.)
  6. Vincero Watches takes up to 30% its lineup of bold watches for men and women during its 2023 Black Friday sale.
  7. Project Watches’ 2023 Holiday Sale features up to 60% off exceptionally unique and modern takes on wrist watches.
  8. Myka has 20% off orders of over $100 from across this unique destination for custom men’s bracelets and necklaces.
  9. Undone – Micro-watch brand Undone offers already-affordable (and good looking) watches. During Black Friday 2023, get a mystery watch free when you buy one of their watches. Undone lets you customize many of the details of their watches, including hour and minute hands, case, watch face, and case back. (For more on Undone and other innovative micro-brands, check our Modern Fellow’s guide to affordable watches for men.
  10. Skagen Denmark has 40% off your purchase during its Black Friday 2023 event.

Black Friday 2023 Sales on Bags, Backpacks, Luggage and Leather Goods

Briefcases and weekenders, as well as carry-on luggage and quality leather goods make great Christmas gifts for guys. Here are some of the best Black Friday 2023 deals I’ve found on luggage, backpacks and leather goods:

  1. Away Travel offers 20% off carry-ons during their Black Friday 2023 sale. [See “The Short Answer” above for more.]
  2. Herschel Supply Co. takes up to 50% off during its Black Friday 2023 sale. [See “The Short Answer” above for more.]
  3. BillyKirk takes 25% off its lineup of beautiful, American-made bags, briefcases, glasses cases and more with code BF25 during its Black Friday 2023 sale.
  4. Bellroy, an awesome option for minimalist backpacks for adults, takes $20 off $75, $60 off $200 or $100 off $300. Explore my interview with Co-Founder Andy Fallshaw to learn more about Bellroy’s mission and how their products can help you tame your cords and bring calm to your life.
  5. Satchel and Page – Get up to 25% off Satchel and Page’s lineup of gorgeous, heritage-inspired, heirloom quality leather bags and goods during its Black Friday-Cyber Monday 2023 sale. Satchel and Page’s bags and briefcases make a truly gorgeous gift. Get to know the brand via my interview with Satchel and Page Founder Daniel Ralsky.
  6. Will Leather Goods – Take 30% off sitewide during their Black Friday 2023 sale.
  7. Mission Workshop takes 20% off sitewide with BF23 from its stellar waterproof bags and technical apparel.
  8. Nomad Lane – Founded by Vanessa Jeswani and Kish Vasnani, Nomad Lane makes bags and carry-alls to serve the new normal. Take up to $100 off during their Black Friday 2023 sale including off their “Bento Bag.” See how Nomad Lane pivoted to cater to road trips and work from home needs during the pandemic.
  9. Monos Travel, a stylish alternative to Away for carryon luggage, takes 30% sitewide for Black Friday 2023.
  10. Level8 Cases, which makes gorgeous minimalist luggage, backpacks and organizers, takes 20% off everything for Black Friday 2023.
  11. Carl Friedrik, which makes luxury luggage and men’s leather goods, takes 30 percent off site wide for Black Friday 2023.
  12. Stuart Lau, which makes premium briefcases and bags, offers its “best prices of the year” during its Black Friday sale. Use code BF_2023, which dropped the price of their “carry briefcase” from $375 to $319.

2023 Black Friday-Cyber Monday Clothing Deals from Online Retailers and Department Stores

  1. Bloomingdales is having a rolling series of Black Friday 2023 deals. At last glance, you could take $25 off every $100 you spend on select items, plus an extra 15% using code EXTRA15. Look for discounts on men’s clothing labels including Boss, Polo Ralph Lauren, Inis Meain, Karl Lagerfeld Paris, Corneliani, PS Paul Smith, Scotch and Soda, John Varvatos and more.
  2. Nordstrom has tremendous Black Friday 2023 deals of up to 80% off. [See “The Short Answer” above for more.]
  3. STAG Provisions takes 20% off across its excellent omnichannel elevated menswear store that carries brands like Anonymous Ism, BEAMS+, Ebbets Far Afield, Field Flannels, Hari Mari, Jack Mason, Miansai, Oxfod Pennant, Schott NYC, Tanner and more. [See “The Short Answer” for additional details.]
  4. Redcast Heritage offers 15% off its entire site for Black Friday 2023. Look to this Madrid-based brand for selvedge jeans, heavy flannel shirts, basic white T-shirts and socks and hard-to-find brands including Freenote Cloth, John Lofgren, Kobashi Studio, Loop & Weft, Momotaro Jeans, Nishiguchi Kutsushita, Pras Sneakers, Rogue Territory, The Rite Stuff, Whitesville and more.
  5. Uncrate Supply, another excellent place to shop independent and small business fashion brands for men, takes 20% off almost everything for Black Friday 2023. Check out menswear labels including Barbour, Woolrich, Sunspel, Alpha Industries, National Athletic Goods, Danner, Minnetonka, Rogue Territory, Reigning Champ, Yasha London, and Common Projects.
  6. Macys has their usual smorgasbord of Black Friday deals. Look for deals of up to 75% off from menswear labels including from ’47 Brand, 2(X)Ist, 32 Degrees, Armani Exchange, Barr III, Bass Outdoor, Buffalo David Bitton, Calvin Klein, Club Room, Colosseum, Columbia, Cotton On, Effy Collection, INC International Concepts, Polo Ralph Lauren, O’Neill, Quicksilver, Rockport, Society of Threads, Weatherproof Vintage and more.
  7. Tuckernuck is a modern online department store for preppy apparel for women and men. For Black Friday 2023, Tuckernuck takes 20% off sitewide, or 25% off orders over $500 or 30% off orders over $1,000. Look for menswear labels including B Draddy, Barbour, Castaway Clothing, Faherty, Fair Harbor, Hudson Sutler, Marine Layer, Peter Millar, Smathers and Branson and more.
  8. JC Penny has a ton of Black Friday 2023 deals on men’s clothing brands including J.Ferrar, Levi’s, Puma, Stafford, Izod, St. John’s Bay, Arizona, Champion, Dockers, Xersion, Van Heusen, Citizen, Haggar, The Foundry, Oceanaut, Fila, Invicta, Christian Van Sant and Adidas.
  9. Target, one of my favorite innovative retailers, has released its Black Friday 2023 deals. Their offerings as even more accessible as the Minneapolis-based retailer rapidly builds out a series of small-footprint stores in cities and alongside college campuses. (Look inside the Tenleytown DC Target and learn more about their flexible format stores.) Look for attractive men’s clothing deals on men’s pajamas, sweaters and more.
  10. Walmart has announced its Black Friday 2023 Deals extravaganza with large discounts on men’s fashion from brands like Champion, Wrangler, Dearfoams, Reebok, Fossil, Hanes, Orolay and more.

Black Friday and Cyber Monday 2023 Deals on Luxury Fashion

Black Friday sees a flood of deals, sales and events from luxury fashion labels and high-end men’s clothing retailers including Neiman Marcus, Ssense, and Shopbop with deep discounts off of select items.

  1. Neiman Marcus – Use discount code THANKFUL to save up to $500 off, and get 30% extra off sale items, during Neiman Marcus’ 2023 Black Friday sale for women and men.
  2. Mr. Porter, one of my favorite online stores to buy high-end clothing for men, takes 30% off select styles during its Black Friday 2023 event. [See “the Short Answer” above for more details.]
  3. Ssense takes up to 50% off luxury fashion during its Black Friday 2023 event. Look for deep discounts on modern luxury clothing brands including Fear of God, Our Legacy, Axel Arigato, Marine Serre, Engineered Garments, Vivienne Westwood, RRL, Rhude, Ami Paris and more.
  4. Saks Fifth Avenue has a designer sale with up to 50% off high-end clothing brands like Alexander McQueen, Balenciaga, Balmain, BOSS, Corneliani, Dolce&Gabbana, Armani, Ferragamo, Greyson, John Varvatos, Off-White, Palm Angels, Rag and Bone, Versace, Zegna and more.
  5. Matches Fashion slashes prices by up to 30% off selections for men and women with code MATCHES30 during its 2023 Black Friday luxury sale. Score discounts on luxury labels like Balenciaga, Marni, Comme Des Garcons, Tom Ford, The Row, Vetements, Dior, Molly Goddard, Church’s shoes, Frame denim, and more.
  6. Shopbop takes 25% off storewide with code HOLIDAY during their Black Friday 2023 sale. Look for often-hard-to-find high-end menswear brands on discount like Citizens of Humanity, FRAME, Isabel Marant, Lemaire, Maison Kitsune, NN07, Portuguese Flannel, RAILS, Reigning Champ, Sannino, Shoe the Bear.
  7. Paul Stuart takes 25% off sitewide during this luxury menswear retailer’s Black Friday 2023 sale, which began on Thanksgiving.
  8. Arc’teryx has 30% off menswear selections from this high-end performance clothing brand.
  9. Aphrodite is having a Black Friday 2023 sale with discounts averaging 20-30% off and designer bargains from brands like The North Face, Albam, Carhartt, Rains, Ami Paris, adidas, Pyrenex, Colorful Standard, Paul and Shark, CP Company, Fred Perry, Folk, Axel Arigato, Lanvin, Patagonia and more.
  10. Coggles has 25% off select items for men and women during its Black Friday 2023 luxury fashion sale.
  11. Mytheresa is having a sale with up to 50% off luxury fashion for men and women during Black Friday 2023.

When is Black Friday 2023?

Black Friday 2023 is Friday, November 24, 2023.

When is Cyber Monday 2023?

Cyber Monday is the Monday after Thanksgiving in the United States. Cyber Monday 2023 is Monday, November 27, 2023.

What does BFCM stand for?

BFCM stands for “Black Friday-Cyber Monday.” Brands have increasingly been using the acronym as shorthand for sales around the Thanksgiving holiday.

When is Cyberweek 2023?

It’s perhaps more accurate to talk about Cyberweek sales rather than Black Friday and Cyber Monday, since many brands are now offering Black Friday-caliber discounts from the Monday before Thanksgiving through Cyber Monday.

Cyberweek 2023 runs from Monday, November 20 through Monday, November 27.

In fact, some brands may offer early Black Friday deals throughout the month of November and as early as October, though the sales really start to pick up in volume and quality as Cyberweek begins.

Are There Good Deals on Clothing During Black Friday?

Many clothing and apparel retailers offer their biggest sales of the year during Black Friday and Cyber Monday. Companies including Amazon, Beckett Simonon, Bonobos, Huckberry, Madewell, Nordstrom, Target, and Walmart offer their best deals of the year on clothing, footwear and fashion accessories.

Recommendation: If you see a good deal, grab it

While inflation has abated and we aren’t facing the same extreme bottlenecks at ports as we saw in the immediate wake of the pandemic, higher input costs and a still-tight labor market that led to inventory issues and challenges finding everything from apparel to electronics in 2021 and 2022 haven’t fully let up.

My advice? If you see a good deal on something you actually want, buy it before it’s gone.

Is Cyber Monday different than Black Friday?

While shoppers can snag discounts throughout Cyberweek, up to 35% of clothing retailers offer better deals on Cyber Monday than on Black Friday, according to a survey by Modern Fellows. However, selection may be more limited on sought-after items.

Many brands offer even better discounts on Cyber Monday vs. Black Friday, though a majority offer similar discounts across the extended Cyberweek, according to a survey by Modern Fellows.

What are the Origins and History of Black Friday?

There are different explanations for how the Friday after Thanksgiving came to be called “Black Friday.”

  1. Employers used the term Black Friday in the 1950s in reference to the large percentage of employees who used a sick day to complete a four-day weekend.
  2. Another explanation is that the Police Department in Philadelphia used the phrase in the 1950s and 1960s about the insane traffic the day generated.
  3. The most common explanation is that the “Black” in Black Friday is a reference to the role in the day in enabling retailers to turn a profit thanks to holiday demand.

Recently, Black Friday Sales Have Started Early

Black Friday sales are starting earlier. The pandemic accelerated a trend towards days and weeks of deep Black Friday-like discounts that start well before Thanksgiving.

As with the past few years, Black Friday 2023 started early. Very early.

  • Amazon has already finished with its Prime Big Deal Days, which ran from October 10-11, 2023. This second set of Amazon “Prime Days” now serves as the unofficial start of the holiday shopping season.
  • Target Deal Days returned October 1-7, 2023, kicking off their holiday season discounts.
  • Walmart launched deep Holiday Kickoff discounts October 9-12, 2023.
  • Earlier, in 2022, Amazon completed a Prime Early Access Sale on October 11-12, which was a second installment of their Prime Day extravaganza and an effort to kick off the holiday shopping season early. Amazon’s Prime Early Access sale featured deep discounts on Amazon Prime Fashion brands for men and women as well as electronics and more.
  • In 2022, some smaller and independent retailers, from adidas to The Dark Knot, an affordable luxury men’s accessories shop that makes small-batch ties, followed suit and launched their own (very) early Black Friday deals.
  • In 2021, Nordstrom, Walmart and others launched Black Friday deals and discounts the first week in November. Dozens of other e-commerce brands soon followed suit.
  • In 2020, Amazon started the trend towards extending Black Friday sales into October, kicking off the holiday shopping season very early with its long-delayed Amazon Prime Day extravaganza on October 13-14. Many other major retailers like Madewell and Lands End, followed suit. Walmart expanding Black Friday sales over three separate events in November 2020 and Target began its Black Friday deals in October, “stretching out the savings.”

Support small businesses during Black Friday and Small Business Saturday 2023

Amid the COVID-19 pandemic, I was grateful for the chance to interview a number of entrepreneurs about the struggles they faced during COVID-19. Many noted they were surviving thanks to the loyalty of their customers.

Small businesses’ struggles aren’t over however, as supply chain constraints, labor shortages and the specter of the delta variant throw new sand into their gears.

I’ve done my best to prioritize innovative, small and independent direct-to-consumer brands that I think are worth supporting this holiday season.

Additional Black Friday Guides and Gift Resources

It turns out that there are often stellar Black Friday deals on prescription eyeglasses from brands like Felix Gray, GlassesUSA.com, and Warby Parker.

I also collected a separate list of Black Friday and Cyber Monday deals on athleisure clothing for men and women.

Separately, I keep track of the most massive Black Friday deals on jeans for women and men, and have looked at the best Black Friday sales from online women’s clothing stores and boutiques.

More resources for great clothing gifts for guys

If you’re looking for more inspiration for great gifts for guys, check out these resources from Modern Fellows:

  1. My essential list of more than 150 stylish menswear brands that will transform your wardrobe;
  2. A roundup of impressive athleisure brands for men and women that will keep you comfortable and looking good whether you are exercising or working from home;
  3. My absolute favorite men’s clothing, accessory and footwear brands;
  4. More than 30 thoughtful gift ideas for men from unique shirts to colorful socks.
  5. A list of clothing brands who will send you mail order catalogs as a decidedly analog way of advertising their Black Friday sales and getting customers’ attention in the digital age. (I like flipping through physical catalogs rather than websites.)

Pin Me Please: The Best Black Friday Deals for Men

Thank you for checking out this guide. If you enjoyed it, I hope you will consider sharing it.


About Jake

Jake is an expert on men’s style and fashion based in Washington, DC. He founded Modern Fellows in 2012 to get to know the entrepreneurs and innovative clothing and lifestyle brands helping men dress sharp in the digital age. He has published hundreds of articles on style and apparel, and regularly interviews small business CEOs and startup founders about industry trends. Jake has written about entrepreneurship, international business and fashion for outlets including Business Week, Forbes, Inc., Details Style Syndicate and Primer Magazine.

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