Here are the best of Cyber Monday 2022 deals on stylish men’s clothing, shoes and accessories and a look at what else to has transpired during Black Friday and the rest of Cyberweek.
Update: Although Cyber Monday is behind us, many of the brands on this list keep Black Friday-quality sales going for days or even weeks afterwards.
What's Inside
Introduction: Keeping Track of the Best Black Friday-Cyber Monday Sales
I have been keeping track of Black Friday deals and Cyber Monday Sales here at Modern Fellows since 2012, though the standalone days are largely no more.
The pandemic accelerated a trend towards much earlier “Black Friday” sales, some of which started as early as October.

In addition, many Cyber Monday sales stick around through “Giving Tuesday” or later.
In 2022, most of the deals will be concentrated around an entire Cyber-Week of sales that stretches from the weekend before Thanksgiving through the Monday after. (In 2021, 79% of the brands that Modern Fellows surveyed had launched a Black Friday sale or pre-sale by the Monday before Thanksgiving.)

Is Cyber Monday different than Black Friday?
While shoppers can snag discounts throughout Cyberweek, 35% of clothing retailers offered better deals on Cyber Monday than on Black Friday, according to a survey by Modern Fellows. However, selection may be more limited on sought-after items.
Black Friday-Cyber Monday 2022 Men’s Clothing Sales
Black Friday and Cyber Monday 2022 feature deep discounts on clothing for men. Here are the best Black Friday-Cyber Monday 2022 deals on the internet. (This section lists BFCM sales on men’s business casual outfits and smart casual clothing. Keep scrolling down for separate sections on Black Friday deals for men’s shoes, suits, luxury fashion, watches and leather goods and more specialized categories.)
- Bonobos is one of my favorite menswear brands. Bonobos offers a whopping 30% off (almost) everything during its Cyber Monday-Black Friday 2022 sale. Have a look inside a Bonobos Guide Shop to learn more about the brand, and see why they are a terrific option for shirt jackets for men.
- Huckberry is one of the best online retailers of elevated, stylish clothing for men. Huckberry’s massive Black Friday-Cyber Monday 2022 sale features deals of up to 40% off more than 1,000 products from their house labels like Flint and Tinder and a wide variety of innovative brands like Marine Layer, Holden, Seavees, Danner, Gitman Vintage, Topo Designs and more.
- Levi’s – At Levi’s Cyber Monday 2022 sale, take 40% off sitewide plus look for up to 75% savings off of sale items. This is a fabulous deal.
- Nordstrom – One of my favorite retailers that successfully made the transition to bricks-and-clicks has Holiday 2022 deals of up to 50% off styles for men and women through November 29 from house labels like Zelle and brands including Nike, Rhone, Barbour and more.
- J Crew has “can’t miss” deals starting at $19.99 for its Cyber Monday 2022 sale. This is different than the AMAZING 50% almost everything plus an extra 10% off with code FRIDAY during their Black Friday 2022 sale. That was one of the very few times of year where t-shirts, chinos and other best sellers are included in the discount.
- Todd Snyder offers a spectacular 30% Off Sitewide with Code CYBER30 across its fabulous selection of elevated menswear during its Black Friday-Cyber Monday 2022 sale. Look inside Todd Snyder’s New York City Flagship store, and discover why I think Todd Snyder is one of the best alternatives to J. Crew for men.
- Brooks Brothers has 30% off sitewide during its Black Friday-Cyber Monday 2022 event. While Brooks Brothers has gone through a rough patch recently, the company has been creating moments of joy since 1818.
- Charles Tyrwhitt – One of my go-to retailers for business casual outfits, and one of the best affordable options for dress shirts for men, has 4 dress shirts or polos for an outstanding $169 and 25% off everything else during its Cyber Monday 2022 sale.
- Amazon sports a ton of Cyber Monday 2022 deals, including deep Black Friday-Cyberweek discounts on fashion for men and women on its house labels like Button Downed and Goodthreads.
- Ministry of Supply launched a Cyber Monday 2022 sale featuring 30% off sitewide with code PRT30. This is even better than their Black Friday 2022 sale which took 25% off sitewide with code 25OFF across its extensive lineup of fabulous workleisure apparel for women and men made from technical fabrics. (No exclusions!) Get to know the brand in this interview with CEO Aman Advani.
- Bespoke Post is dropping major 2022 Black Friday-Cyber Monday doorbusters and deals all Cyberweek long. This is a perfect time to discover Bespoke Post’s unique online storefront that features outstanding independent menswear brands and small businesses. Look for labels including Topo Designs, Lems, Knickerbocker, SeaVees, Banks Journal, Devold of Norway, Shoe the Bear, Thrills, Far Afield, Gilded Age, Line of Trade, Native North, Katin, Wax London, Rhythm, and more.
- Uncrate Supply, another excellent place to shop independent and small business fashion brands for men, takes 20% off almost everything. Check out menswear labels including Barbour, Woolrich, Sunspel, Alpha Industries, National Athletic Goods, Danner, Minnetonka, Rogue Territory, Reigning Champ, Yasha London, and Common Projects.
- Madewell has 50% off sitewide plus 60% off selections during its Black Friday-Cyber Monday 2022 sale. J. Crew’s sister company is an excellent option for men’s denim, sweaters and outerwear.
- Asos has up to 80% off everything plus an extra 20% off when you spend $30 across its more than 850 brands from house labels like Asos Design and Topman to The North Face, adidas, Puma and more.
- Boden takes 40% OFF select styles with code S8P2 during its Black Friday – Cyber Monday sale. This chic, “unabashedly British” brand has developed a strong menswear line and is a fabulous place to find men’s joggers and sweatpants with a working fly.
- Outerknown, which is famous for its soft, cozy blanket shirts for men (I love mine), is having a Black Friday-Cyber Monday 2022 promotion of 30% off sitewide (excludes 3rd party products). If you have never tried Outerknown, I highly encourage you to check them out.
- Faherty, which makes elevated, heritage-quality clothing for men and women, takes 25% off (almost) everything on orders of $250 or more from across its lineup of sustainably-produced, smart casual options like a brushed alpine flannel shirt, lightweight Dawn Patrol jacket, soft Interloop joggers and long sleeve notch tee shirts during its 2022 Black Friday sale.
- Tie Bar — Save 20% sitewide with Tie Bar’s Holiday 2022 sale. Sure, Tie Bar is one of the best places to buy neckties, but it’s also a surprisingly excellent destination for business casual outfits for men.
- Flag and Anthem has 30% off sitewide plus an extra 30% off sale items during its Cyber Monday 2022 sale. Flag and Anthem is a great option for flannel shirts, denim, sweaters and more for men (and women).
- Pact Apparel, which makes sustainably-produced basics for men and women from organic cotton and other fabrics, has the entire store on sale for 20-50% off during its Black Friday – Cyber Monday 2022 event. Pact is a stellar option for basics for men and women, and makes some of my favorite t-shirts and boxers and organic cotton clothing. Look for $38 dollar organic cotton sweats for guys among other deep discounts.
- NAADAM, which sells sustainably-sourced, luxury cashmere sweaters and accessories for men and women is having a Black Friday 2022 sale. Take 40% off most items with code BLACKFRIDAY40.
- Mizzen and Main is offering 25% off with THANKFUL25 during its Black Friday-Cyber Monday 2022 sale. Or you can get 20% off any full-price purchase of $130 or more through December 31, 2022 with discount coupon code MERRYMIZZEN20. Check out Mizzen and Main for some of the most comfortable business casual outfits on the internet.
- Everlane takes up to 50% off styles for men and women, including organic cotton crewneck t-shirts, performance chinos, organic cotton beanies, waffle knit hoodies, sport joggers, slim-fit jeans and cashmere crew neck sweaters and more.
- Club Monaco takes an amazing 40% off sitewide during its Black Friday-Cyber Monday 2022 event!
- Billy Reid – Take up to 60% off select styles during “modern atelier” Billy Reid’s Cyber Monday 2022 event. This is different than Billy Reid’s excellent Black Friday 2022 sale that took 20% off $400; 30% off $800; or 40% off $1,200.
- Taylor Stitch – Take 30% off almost everything on the site plus get $30 back during the Cyber Monday 2022 sale from this purveyor of classic menswear including knits, flannels, denim and outerwear. This is similar to its Black Friday 2022 sale, which saw Taylor Stitch take 30% off sitewide on orders over $100. I love Taylor Stitch’s Apres Collection.
- Rhone’s 2022 Black Friday Cyber Monday (BFCM) sale is live. Get 25% off everything from this destination for exceptional athleisure, activewear, basics and commuter button down shirts constructed from technical fabrics.
- Olivers Apparel sees sitewide Black Friday – Cyber Monday 2022 discounts of 20% off $150; 25% off $250; and 30% off $400 across its lineup of elevated, understated athletic and athleisure wardrobe basics for men like joggers, tops and shorts from technical performance fabrics. Get a free pair of socks as well as an added Cyber Monday bonus.
- Tommy John – Take 33% off sitewide across Tommy John’s well-regarded underwear, long johns and basics for men and women during their Cyber Monday sale. (This is slightly better than their 30% off Black Friday 2022 sale.) See my interview with co-founder Tom Patterson about why underwear can change your life.
- Revtown – Get 2 pairs of jeans for $125 with coupon code BLACFRIDAY2022 during Revtown’s 2022 Black Friday sale that continues through Cyber MOnday. Revtown’s slim-fit “Sharp” jeans are among my favorites. (I’m wearing a pair as I type this sentence.)
- Gymshark‘s excellent 2022 Black Friday sale takes up to 70% off its already affordable activewear and athleisure, and it continues through Cyber Monday.
- Columbia Sportswear – The outdoor apparel brand has 50% off doorbusters plus 25% off almost everything else during its Black Friday 2022 sale.
- PrAna, a stylish option for sustainable clothing for men and women, slashes 40% off select styles during their Black Friday 2022 sale. The sustainable fashion company makes its clothes from materials like organic cotton, recycled polyester, and technical fabrics, great for hiking, climbing, working out and hanging out. PrAna is a solid alternative to lululemon for activewear and athleisure.
- North and Mark is offering a 40% off Black Friday 2022 discount across its entire selection of affordable luxury outwear and workleisure clothing made from technical performance fabrics.
- Perk Clothing, the successful Kickstarter-funded startup, takes 25% off its entire lineup of smart casual tagless cotton t-shirts and office-appropriate “feel good chinos” during its 2022 BFCM sale.
- Free Fly Apparel takes 15% off of $100, 20% off of $200 or 25% off of $300 its line of performance apparel clothing made from bamboo, sun protective and comfortable fabrics with code CHEER during its Black Friday 2022 sale.
- Cuts Clothing — Take 25-50% off sitewide from California-based menswear startup Cuts Clothing’s line of professional-looking crewneck, v-neck and henley shirts (and more) during their Cyber Monday-Black Friday 2022 sale (which is their biggest sale of the year).
- Tommy Hilfiger USA has 40% off orders of $100 or more during their Cyberweek 2022 preview sale.
- JACHS New York takes up to 80% off across its entire website of affordable business casual, outdoor gear, loungewear and more for men and women during its Black Friday 2022 sale.
- Frank and Oak – The Canadian online clothing store for men offers 40% off everything during its Black Friday 2022 sale.
- Twillory, a family-owned, Long Island-based company, takes up to 50% selections across its line of dress and business casual clothing during its Black Friday-Cyber Monday 2022 sale.
- Grayers takes 40% off sitewide during its Black Friday-Cyber Monday 2022 sale. It’s their biggest sale of the year.
- United By Blue has flipped the switch on its Black Friday 2022 sale. Get up to 80% off sitewide from this sustainable fashion destination, which is a great option for organic cotton clothing.
- Lands End is offering up to 70% off your order with promotion code TURKEY during their Black Friday 2022 sale.
- Percival, a unique British brand dedicated to “subverting the classics” (and which makes for a great alternative to Burberry for trench coats), takes up to 70% off during its Black Friday 2022 sale.
- The North Face takes up to 40% off select styles plus XPLR members get 25% off full-priced items during its Black Friday-Cyber Monday 2022 sale.
- Untuckit, which makes shirts meant to be untucked and a range of business and smart casual outfits for men, has 25% off sitewide plus takes up to 50% off during its sitewide Black Friday-Cyber Monday 2022 sale.
- Woolrich, which makes blankets, outerwear, flannels and more for men and women, offers up to 30% off during its Black Friday and Cyber Monday 2022 sale plus an extra 10% off $950 or more.
- tentree, the Canada-based sustainable fashion brand, offers up to 50% off selections during its Black Friday – Cyber Monday 2022 sale. Look to tentree for sustainably-produced loungewear, athleisure, t-shirts, sweaters, jackets and more.
- Myles Apparel sports up to 60% off selections from its elevated technical-fabric activewear and athleisure during its 2022 Black Friday Sale, which it suggests is its biggest sale ever. Myles was originally a side hustle by the founders of Huckberry and Taylor Stitch, and offers a nice range of joggers, tees, tank tops and knit hoodies.
- SHEIN, the Chinese fast fashion site, offers has up to 80% off sitewide for Cyber Monday 2022.
- Lucky Brand offers 40% off denim and up to 50% off other items during its Black Friday 2022 sale. Check out the best Black Friday deals on denim for even more discounts on jeans for women and men.
- DL1961 – Premium denim brand DL1961 takes up to 60% (almost) everything with THANKFUL2022 through November 29. Look to the family-owned brand, founded by Faisal and Meliha Ahmed in 2008, for sustainably-produced jeans.
- Warp and Weft, which specializes in sustainably-produced, high-tech denim, has up to 70% off sitewide during its Black Friday 2022 sale.
- PAIGE Denim takes 30% off sitewide across it’s collection of well-fitting, stylish jeans for men and women with code CYBER30 for its Black Friday 2022 deal.
- Dearborn Denim, which makes Made-in-the-USA denim and apparel for men and women, is taking 10% off all orders during Black Friday 2022 with coupon code HOLIDAY10.
- Western Rise takes up to 30% off sitewide during its Black Friday sale with discount code HOLIDAY30. Western Rise specializes in elevated, simple athleisure and everyday wear for men.
- Blade and Blue — Take 15% OFF everything with code: FEELGOOD15 from this unique menswear boutique that focuses on limited-run, mostly-made-in-America men’s apparel. If history is any guide, look for incredible doorbusters during Blade and Blue’s Cyberweek sale (Try Blade and Blue for everything from button down shirts to neckties to boxer shorts to accessories.)
- Gap will roll out a series of Black Friday 2022 deals throughout November. At last glance, there was an extra 20% off with ADDON, an extra 50% off sale styles with GOSHOP, and 50% off outerwear, jeans and long sleeve tees.
- Old Navy slashes 60% off your purchase during its Black Friday 2022 deals.
- Banana Republic offers 30% off your purchase for Black Friday with code BRDAY30.
- American Eagle launched its Black Friday and Cyber Monday deals with up to 60% off everything including jeans for men, women and kids.
- Scotch and Soda has up to 50% off plus an extra 25% off sale for its Black Friday and Cyber Monday 2022 event for men, women and kids.
- Roots takes up to 70% off during its Black Friday 2022 sale. Check out this global Canada-based outdoors brand warm scarves, beanies, gloves, sweaters and more for men and women.
- Primary has 40% off everything during its Black Friday 2022 sale from across its lineup of sweats, tees, and basics for men, women and kids.
- DSTLD offers 70% off select styles during Black Friday 2022. Check out DSTLD for premium denim and super-soft tee shirts for women and men without the luxury retail markup.
- Marine Layer has 20% off its Winter Archive Collection with code APRES. Look to Marine Layer for for Black Friday and Cyber Monday savings on super-soft, colorful casual and outdoors-inspired clothing.
- Stio – Get up to 40% off from this active and outdoors-wear brand based in Wyoming during their Holiday 2022 Sale. (Stio took up to 30% off clothes for men and women during their Black Friday 2021 sale, including bright and sunny flannel shirts.) I have a pair of Stio’s super-comfortable and well-fitting Rivet corduroy pants.
- Marmot has 30-60% off almost everything. Look to Marmot for rainwear, hiking pants, ski and snowboard and more outdoor gear for men, women and kids.
- Vestige, which makes classy t-shirts for grownups, takes up to 35% off during its Black Friday 2022 sale.
- PX Clothing offers $50 off $100 across their lineup of LA-inspired casual clothing for Black Friday 2022.
- Rag and Bone slashes 25% off everything for Black Friday and Cyber Monday.
- Saturdays New York City, the New York-based lifestyle brand for men and women, sports 25% off sitewide for Black Friday 2022.
- Ten Thousand, an elevated athletic and athleisure brand for men, is having its only sale of the year with a Week of Deals during Black Friday 2022.
- UpWest, a direct-to-consumer spinoff of Express that specializes in comfortable, cozy clothing for men and women like sweatshirts, hoodies, joggers, t-shirts and loungewear, offers 25% off sitewide for Black Friday 2022.
- Toad and Co is marking down selections of its sustainable clothing for the outdoors by up to 60% during its Black Friday and Cyber Monday 2022 sale.
- Notre has 30% off everything with code BLACKFRIDAY30 (though this lifestyle brand remains really expensive.)
- Outdoor Voices has discounts of up to 70% on their colorful workout and athleleisure clothing for women and men constructed from performance fabrics that are soft to the touch and wick sweat.
- Mack Weldon – Save $20 off of $125, $40 off of $200 or $75 off of $300 during Mack Weldon’s Black Friday 2022 sale.
- Calvin Klein offers 50% off apparel, 30% off underwear and an extra 60% off sale styles during its Black Friday 2022 sale.
- Guess – Grab 25% off Guess’ entire site for Black Friday plus an extra 15% discount off of orders over $150.
- Ledbury, a great men’s clothing brand, takes up to 35% off sitewide.
- Texas Standard – 25% off wardrobe essentials for the modern Texas gentleman, including modern Western shirts and Guayaberas, Sport Shirts, Polos, Tees, and Accessories with coupon code SAVE25 during Texas Standard’s Black Friday and Cyber Monday 2022 sale.
- The Jacket Maker takes up to $200 off its lineup of leather, bomber, biker, suede and aviator jackets, trench and winter coats and more for men and women during its Black Friday 2022 sale, which is its only sale of the year.
- Buttercloth – Buy 1, Get up to 40% Off*, Use Code: FF10; Buy 2, Get up to 45% Off, Use Code: FF15; Buy 3, Get up to 50% Off, Use Code: FF20 on this company’s soft, performance fabric shirts.

Black Friday-Cyber Monday 2022 Deals on Suits, Ties and Custom Clothing
Black Friday and Cyber Monday offer some of the best deals of the year on off-the-rack and custom suits for men, as well as custom dress shirts, neckties, pocket squares, lapel pins, tie clips and more.
- Black Lapel, one of my favorite online custom tailors, offers up to 20% off during their extended Black Friday 2022 sale. Spend $400, save 10% with code BLACKLAPEL10; spend $800, save 15% with code BLACKLAPEL15; Spend $1,500, save 20% with code BLACKLAPEL20. Or you can save $50 off your first suit with code FTOMODERN.
- Indochino, an outstanding omnichannel option for custom tailored suits, is having a 2022 Black Friday event with suits from $329. This is the company’s biggest sale of the year and happens in store and online. Get even deeper discounts by using code BLKFRI22. It’s a great opportunity to go visit an Indochino showroom to get to know the brand.
- Woodies offers “Black Friday everyday” savings with 10% off $150, 15% off $275 and 20% off $500 or more. Woodies is an amazing menswear startup that makes custom casual clothing easy. (Think performance chinos and button down shirts.)
- Spier and MacKay, a great Canada-based direct-to-consumer option for affordable off-the-rack and custom suits, offers 20% off sale shirts with NOV22. (Last year, during Black Friday you could take up to 20% off everything with code BF2021.)
- Ties.com has discounts of 30% off when you spend $55 or more. during its 2022 Holiday Sale. Ties.com’s Sock Genius socks are some of my favorite colorful socks on the internet.
- Kashiyama, the Japan-based maker of affordable made-to-measure clothing for women and men, is advertising 20% off its suits and more through December 5 with code BLACKFRIDAY during their Black Friday 2022 sale. See how this affordable “smart” tailor is expanding into the United States.
- Lanieri – Save up to 30% off selected products from this Italian startup’s collection during its 2022 Black Friday event. Learn more about the brand, which is backed by storied Italian fabric mills, via Modern Fellows’ review of Lanieri’s made-to-measure suit and look inside the company’s Paris showroom.
- Hockerty, which makes made-to-measure clothing and shoes for men, is having a Black Friday 2022 event with discounts of up to 25% sitewide. Get more background on the company via my long-ago review of their basic white dress shirt.
- The Dark Knot‘s 2022 Black Friday deals are live. Take 30% off sitewide at The Dark Knot, including on sale items, with discount code BLACK30. Get 40% off The Dark Knot orders over $199 with coupon code BLACK40 at this terrific small business source for ties, lapel pins, tie bars and more.
- Sebastian Cruz Couture takes 50% off sitewide from its selection of unique luxury ties for men using code BOLDFRIDAY.
- Dandy and Son – Save 20% site-wide during Black Friday 2022 using the code EARLYLBF20 from this Oslo-based menswear brand that specializes in dress shirts with cutaway collars.
- Deo Veritas has 25 percent off sitewide across its lineup of easy-to-order custom tailored shirts and more. Get to know the brand via this interview with its founder.
- Alton Lane will give you a free shirt when you spend $1,000, a free sweater or belt when you spend $2,000 or two free shirts, sweaters or belts when you spend $3,000. hasn’t released its Black Friday 2022 sales from this omnichannel destination for made-to-measure suits and shirts, as well as accessories and leather sneakers and more for guys.
- Paul Stuart takes 20% off sitewide during this luxury menswear retailer’s Black Friday 2022 sale, which began on Thanksgiving.
For a more in-depth look at bespoke and made-to-measure (MTM) clothing, see Modern Fellows’ comprehensive guide to online custom suits for men. For more options for neckties, see the 37 best places to buy stylish ties for men and 13 luxury necktie options that will lend interest to your outfits.





Black Friday 2022 Sales on Men’s Shoes and Sneakers
Black Friday is also a great time to find incredible deals on men’s sneakers, boots and casual and dress shoes. Here are the best 2022 Black Friday and Cyber Monday deals on shoes, sneakers and boots:
- Nike – save up to 60% plus use BLACKFRIDAY to get an extra 20% off select styles during Nike’s Black Friday 2022 sale.
- Allbirds has up to 50% off select styles during its Black Friday 2022 sale. This is as chance to score a deal on their rarely-discounted lineup of sustainably-produced minimalist merino wool shoes for men and women.
- Adidas has a stack of Black Friday 2022 deals. Nab deals of up to 70% off leggings, trefoil crew sweatshirts, racer TR21 shoes, AEROREADY gear, Adilette comfort slides and much more.
- Warfield and Grand has an exceptional Black Friday 2022 sale with 40% off sitewide using code GIMME. Check out my review of Warfield and Grand’s stylish and comfortable shoes for men to learn more about this interesting menswear startup.
- Greats Sneakers currently offers 35% off sitewide during its Cyber Monday 2022 sale. Earlier, Greats took up to 50% off selections during its Black Friday 2022 sale.
- Allen Edmonds’ Black Friday 2022 sale is live with select shoes at $199 and boots at $249.
- Nisolo – Take 30% off sitewide with code GIFTS30 plus up to 40% off select styles from this sustainable fashion brand’s “intentionally designed, ethically made, fairly priced” shoes for men and women during Nisolo’s Black Friday-Cyber Monday 2022 sale.
- Zappos has an Black Friday 2022 sale featuring discounts on shoes and clothing from a ton of brands. Look for deals from adidas, Crocs, Reebok, New Balance, Brooks, Hurley, Dearfoams, Theory, Fjallraven, Faherty, Ariat, Merrell, Nevados, Puma, Quicksilver, Levi’s, Rip Curl, Salty Crew, Ecco, Native Shoes, AllSaints, TravisMatthew, Topo Designs, Ted Baker, Vans, Philippe Model and more.
- Reebok has up to 50% off with coupon code BLACKFRIDAY during its Black Friday 2022 sale.
- Vessi is fast-becoming one of my favorite options for waterproof, minimalist knit sneakers for men and women. The sneaker startup is slashing up to 40% off during its Black Friday 2022 sale. Plus, spend $110 and get a $25 gift card for the future. See why I think their sneakers are an essential casual shoe for the new normal in my review of Vessi shoes.
- Beckett Simonon has an incredible Black Friday deal: 2 pairs of shoes for $299. Read why I think Beckett Simonon’s shoes, boots and leather sneakers are worth the wait.
- Baabuk, a Swiss brand that makes remarkably cozy and comfy wool shoes for men and women, takes 15% off nearly everything with code SHEEPFRIDAY22 from November 25-28 during its Black Friday-Cyber Monday 2022 sale.
- Amberjack – During their Black Friday-Cyber Monday 2022 sale, take 15% off Amberjack’s stylish business casual shoes for men with code MF15. Read more about how Amberjack’s shoes serve the new normal.
- Ace Marks – Save 20% off with ACECYBER20 during its Cyber Monday 2022 sale.
- Taft, which makes unique and stylish handcrafted shoes and boots for men, is having a Black Friday-Cyber Monday 2022 sale with 25% off sitewide.
- Oliver Cabell has a Cyber Monday and Black Friday 2022 sale with up to 50% off select styles. I can’t say enough nice things about my Oliver Cabell leathers sneakers, and they make a range of comfortable, affordable luxury drivers and other casual shoes for men.
- Moral Code is having a 2022 “Black Friday without the lines” sale with up to 70% off its stylish-yet-affordable footwear.
- Cole Haan sports up to 60% off select styles across its lineup of attractive footwear and more for men and women during its Cyber Monday 2022 sale.
- Velasca – Use code VSTORY22 to score 20% off tagged products from Velasca’s well-regarded, handcrafted, Italian-made shoes during its Black Friday 2022 sale.
- New Balance sports 40% off select sale styles during its Black Friday 2022 sale.
- Scarosso – Spend $200 and save $50; Spend $400 and save $120 off sleek shoes for women and men made by Italian artisans during this Berlin-based startup’s Black Friday 2022 sale.
- Wolverine provides 25% off their heritage-quality boots and shoes with code MERRY25 during their Black Friday 2022 sale.
- Jack Erwin, a Direct-to-Consumer option for shoes for men and women, has 20% off all orders above $200 with code: THANKS22 during its Black Friday 2022 sale.
- Grant Stone, which makes Goodyear-welted boots and footwear, takes 20% off $400 with code ALWAYSLOAFERSEASON during their Black Friday 2022 sale.
- Superga has their lineup of sneakers for men, women and kids on (final) sale for $24.99 during its Black Friday 2022 preview sale.
- Cobbler Union takes up to 40% off from its collection of dress shoes and more during its Black Friday 2022 sale.
- Wolf and Shepherd – Buy a pair of Wolf and Shepherd shoes, select a free gift of a Crossover Shoe Care Kit ($125 value) or a Leather + Canvas Dopp Kit ($95 value) or a Italian Leather Wallet ($95 value). Wolf and Shepherd delivers an outstanding combination of looks and comfort. (See my review of Wolf and Shepherd oxford shoes and their unique Longwing crossover hybrid sneakers for more.)
- Giesswein gives you 25% off all clothese with BK22 during its Black Friday 2022 sale. Giesswein is an alternative to Allbirds for merino wool sneakers.
- Alexander Noel hasn’t released its Black Friday 2022 sale. You could use Passcode BLACKFRIDAY100 to take off $100 off your purchase during Alexander Noel’s Black Friday 2021 sale.
Black Friday-Cyber Monday 2022 Sales on Socks and Basics for Men
Cyber Monday and Black Friday see amazing deals on a range of colorful socks for guys, including sales from Happy Socks and Bombas, as well as underwear and other basics:
- Bombas is taking 25% off its collection of socks, tees and more during its Black Friday-Cyber Monday 2022 sale with code BIGSALE25. This is even better than last year’s sale, which saw 20% off.
- Goodly is a terrific women-owned small business that carries an awesome variety of creatively-designed novelty, holiday-themed and other fun socks. During its Black Friday-Cyber Monday 2022 sale, all full-priced items (including gift boxes!) are 20% off and you’ll get free mystery socks will be included on orders over $75. (Goodly was formerly known as The Sock Drawer.)
- Happy Socks takes 25% off its socks during its Black Friday 2022 sale. Happy Socks is one of my favorite places to buy colorful socks for men online.
- Pair of Thieves makes awesome colorful socks, plus underwear, loungewear, t-shirts and more. Score up to 65% off fun socks, underwear, shirts, loungewear, and more during their Black Friday – Cyber Monday holiday sale.
- Conscious Step makes fabulous colorful socks with a purpose. Take $10 select sock multipacks and get select classic socks for just $10 during their Black Friday-Cyber Monday 2022 sale. See how Conscious Step supports social goals with style.
- HisRoom, which sells socks, underwear, robes and other basics for men, has up to 50% Off including rolling deals throughout the week from Polo (25% Off), Calvin Klein (30% Off), Nike (20% Off), and Ex Officio (25% Off).
- Unsimply Stitched – Take 40% off during Black Friday 2022 with coupon code BF2022. Review why Unsimply Stitched is one of the best options for colorful socks for men. Explore the brand via Modern Fellows’ review of Unsimply Stitched socks and an interview with founder Alex Hendeles
- BYLT – Take 30% off sitewide from elevated clothing basics brand BYLT, which has launched its Black Friday sale.
- 32 Degrees, the self-described “best value in basics,” takes up to 80% off selections during its Black Friday and Cyber Monday 2022 sale. (I own several pairs of 32 Degrees long underwear, which I bought at Costco.)
- Dapper Classics is an awesome option for made-in-America dress socks for me and takes 30% off sitewide during its Black Friday 2022 deal.
Black Friday 2022 Sales on Watches, Leather Goods and Accessories
Cyberweek is an outstanding time to find discounts on watches, leather goods, luggage and accessories for men.
- Herschel Supply Co. takes 30% off sitewide during its Black Friday 2022 sale. Lock in Black Friday savings on their minimalist backpacks, weekender bags, portfolios, briefcases and messenger bags. I adore my slim, lightweight briefcase from Herschel.
- Away Travel rarely has sales on its luggage. Get $50 off any 2 suitcases, $100 off any 3 during their Black Friday 2022 sale.
- Undone – Take up to 40% off micro-watch brand Undone’s already-affordable (and good looking) watches during their Black Friday 2022 sale. Undone lets you customize many of the details of their watches, including hour and minute hands, case, watch face, and case back. (For more on Undone and other innovative micro-brands, check our Modern Fellow’s guide to affordable watches for men.
- BillyKirk takes 25% off its lineup of beautiful, American-made bags, briefcases, glasses cases and more with code BF25 during its Black Friday 2022 sale.
- MVMT – Take 25% off with code BF25 during minimalist watch and men’s jewelry brand MVMT’s 2022 Black Friday sale.
- Satchel and Page – Get up to 25% off Satchel and Page’s lineup of gorgeous, heritage-inspired, heirloom quality leather bags and goods during its Black Friday-Cyber Monday 2022 sale. Satchel and Page’s bags and briefcases make a truly gorgeous gift. Get to know the brand via my interview with Satchel and Page Founder Daniel Ralsky.
- Linjer – Up to 60% off men’s and women’s minimalist watches and leather goods from this minimalist design studio from co-founders Jennifer Chong & Roman Khan. (Linjer means “lines” in Norwegian.)
- Vincero Watches takes up to 30% its lineup of bold watches for men and women.
- Todd Snyder has an excellent selection of Timex watches. Save 30% off during Todd Snyder’s 2022 Black Friday sale.
- Will Leather Goods – Take 30% off sitewide during their Black Friday 2022 sale with code HOLIDAY22.
- Skagen Denmark has 40% off your purchase during its Black Friday 2022 event.
- Carl Friedrik, which makes luxury luggage and men’s leather goods, takes 30 percent off site wide for Black Friday 2022.
Black Friday-Cyber Monday Clothing Deals from Big Box Retailers and Department Stores
- Bloomingdales is having an Black Friday 2022 sale. Take 25% off eligible items. Look for discounts on men’s clothing labels including Boss, Polo Ralph Lauren, Inis Meain, Karl Lagerfeld Paris, Corneliani, PS Paul Smith, Scotch and Soda, John Varvatos and more.
- Macys has their usual smorgasbord of Black Friday deals. Look for deals of up to 60% off from menswear labels including from ’47 Brand, 2(X)Ist, 32 Degrees, Armani Exchange, Barr III, Bass Outdoor, Buffalo David Bitton, Calvin Klein, Club Room, Colosseum, Columbia, Cotton On, Effy Collection, INC International Concepts, Polo Ralph Lauren, O’Neill, Quicksilver, Rockport, Society of Threads, Weatherproof Vintage and more.
- JC Penny has a ton of Black Friday 2022 deals on men’s clothing brands including J.Ferrar, Levi’s, Puma, Stafford, Izod, St. John’s Bay, Arizona, Champion, Dockers, Xersion, Van Heusen, Citizen, Haggar, The Foundry, Oceanaut, Fila, Invicta, Christian Van Sant and Adidas.
- Target, one of my favorite innovative retailers, has released its Black Friday 2022 advertisement. Their offerings as even more accessible as the Minneapolis-based retailer rapidly builds out a series of small-footprint stores in cities and alongside college campuses. (Look inside the Tenleytown DC Target and learn more about their flexible format stores.) Look for attractive men’s clothing deals on men’s Goodfellow and Co pajamas, 30% off sweaters, 40% off fleece, and $8 tees.
- Walmart has launched its “Black Friday 2022 Deals for Days” extravaganza with large discounts on men’s fashion from brands like Champion, Wrangler, Dearfoams, Reebok, Fossil, Hanes, Orolay and more.
Black Friday and Cyber Monday 2022 Deals on Luxury Fashion
Black Friday sees a flood of deals, sales and events from luxury fashion labels and retailers including Neiman Marcus, Ssense, and Shopbop with deep discounts off of select items.
- Neiman Marcus – Use discount code THANKFUL to save $500 off regular price orders of $2,000 or more; $250 off $1,000; $100 off $400; and $50 off $200 during Neiman Marcus’ 2022 Black Friday sale for women and men.
- Mr. Porter takes 30% off select styles during its Black Friday 2022 event. Look for discounts from luxury fashion houses Officine Creative, Agnona, Burberry, A.P.C., Reece Cooper, Kingsman, Tod’s, Bass, Visvim, Engineered Garments, Brioni, Canali, Armani, Rubinacci and many more.
- Ssense takes up to 50% off luxury fashion during its Black Friday 2022 event.
- Saks Fifth Avenue has a designer sale with up to 50% off.
- Matches Fashion slashes prices by up to 50% off selections for men and women during its Black Friday luxury sale. Score discounts on luxury labels like Balenciaga, Marni, Comme Des Garcons, Tom Ford, The Row, Vetements, Dior, Molly Goddard, Church’s shoes, Frame denim, and more.
- Shopbop takes 25% off storewide with code HOLIDAY during their Black Friday 2022 sale.
- Aphrodite is having a Black Friday sale with mammoth discounts and designer bargains from brands like The North Face, Albam, Carhartt, Rains, Ami Paris, adidas, Pyrenex, Colorful Standard, Paul and Shark, CP Company, Fred Perry, Folk, Axel Arigato, Lanvin, Patagonia and more.
- Coggles has 25% off select items for men and women during its Black Friday 2022 luxury fashion sale.
- Mytheresa is having a flash sale with up to 40% off luxury fashion for men and women.
When is Black Friday 2022?
Black Friday 2022 is Friday, November 25, 2022.
When is Cyber Monday 2022?
Cyber Monday is the Monday after Thanksgiving in the United States. Cyber Monday 2022 is Monday, November 28, 2022.
What does BFCM stand for?
BFCM stands for “Black Friday-Cyber Monday.” Brands have increasingly been using the acronym as shorthand for sales around the Thanksgiving holiday.
When is Cyberweek 2022?
It’s perhaps more accurate to talk about Cyberweek sales rather than Black Friday and Cyber Monday, since many brands are now offering Black Friday-caliber discounts from the Monday before Thanksgiving through Cyber Monday.
Cyberweek 2022 is from Monday, November 21 through Monday, November 28.
In fact, some brands are already offering early Black Friday deals throughout the month of November, though the sales really start to pick up in volume and quality as Cyberweek begins.
Are There Good Deals on Clothing During Black Friday?
Many clothing and apparel retailers offer their biggest sales of the year during Black Friday and Cyber Monday. Companies including Amazon, Beckett Simonon, Bonobos, Huckberry, Madewell, Nordstrom, Target, and Walmart offer their best deals of the year on clothing, footwear and fashion accessories.
Recommendation: If you see a good deal, grab it
Stores may not be in a position to offer the same deep discounts during Black Friday 2022 as in prior years. Inflation may cause underlying prices to rise, and the extreme bottlenecks at ports, ongoing supply chain disruptions and semiconductor shortages, higher input costs, and an extremely tight labor market that led to inventory issues and challenges finding everything from apparel to electronics in 2021 haven’t abated.
My advice? If you see a good deal on something you actually want, buy it before it’s gone.

Support small businesses during Black Friday and Small Business Saturday 2022
The COVID-19 pandemic has hit many small businesses in the fashion industry hard, and companies began rolling out pretty spectacular discounts just to stay afloat.
“Retailers will be desperate to get rid of seven months of leftover merchandise in two months,” Burt Flickinger III, founder of Strategic Resource Group, told Newsday in October 2020.
Amid the COVID-19 pandemic, I was grateful for the chance to interview a number of entrepreneurs about the struggles they faced during COVID-19. Many noted they were surviving thanks to the loyalty of their customers.
Small businesses’ struggles aren’t over however, as supply chain constraints, labor shortages and the specter of the delta variant throw new sand into their gears.
I’ve done my best to prioritize innovative, small and independent direct-to-consumer brands that I think are worth supporting this holiday season.
What are the Origins and History of Black Friday?
There are different explanations for how the Friday after Thanksgiving came to be called “Black Friday.”
- Employers used the term Black Friday in the 1950s in reference to the large percentage of employees who used a sick day to complete a four-day weekend.
- Another explanation is that the Police Department in Philadelphia used the phrase in the 1950s and 1960s about the insane traffic the day generated.
- The most common explanation is that the “Black” in Black Friday is a reference to the role in the day in enabling retailers to turn a profit thanks to holiday demand.
Recently, Black Friday Sales Have Started Early
Black Friday sales are starting earlier. The pandemic accelerated a trend towards days and weeks of deep Black Friday-like discounts that start well before Thanksgiving.
As with the past few years, Black Friday 2022 started early. Very early.
- Amazon already completed a Prime Early Access Sale on October 11-12, 2022, which is a second installment of their Prime Day extravaganza and an effort to kick off the holiday shopping season early. Amazon’s Prime Early Access sale feature deep discounts on Amazon Prime Fashion brands for men and women as well as electronics and more.
- Target Deal Days returned October 6-8, 2022, kicking off their holiday season discounts.
- Walmart already started deeper discounts in October 2022.
- Smaller and independent retailers have already followed suit from adidas to The Dark Knot, an affordable luxury men’s accessories shop that makes small-batch ties.
Early Black Friday deals in 2022 continued a trend:
- In 2021, Nordstrom, Walmart and others launched Black Friday deals and discounts the first week in November. Dozens of other e-commerce brands soon followed suit.
- In 2020, Amazon kicked off the holiday shopping season very early with its long-delayed Amazon Prime Day extravaganza on October 13-14, 2020. Many other major retailers like Madewell and Lands End, followed suit. Walmart stretched out Black Friday sales over three separate events in November 2020 and Target began its Black Friday deals in October, “stretching out the savings.”
Additional Black Friday Guides and Gift Resources
It turns out that there are often stellar Black Friday deals on prescription eyeglasses from brands like Felix Gray, GlassesUSA.com, and Warby Parker.
I also collected a separate list of Black Friday and Cyber Monday deals on athleisure clothing for men and women.
Separately, I keep track of the most massive Black Friday deals on jeans for women and men, and have looked at the best Black Friday sales from online women’s clothing stores and boutiques.
More resources for great clothing gifts for guys
If you’re looking for more inspiration for great gifts for guys, check out these resources from Modern Fellows:
- My essential list of more than 150 stylish menswear brands that will transform your wardrobe;
- A roundup of impressive athleisure brands for men and women that will keep you comfortable and looking good whether you are exercising or working from home;
- My absolute favorite men’s clothing, accessory and footwear brands;
- More than 30 thoughtful gift ideas for men from unique shirts to colorful socks.
- A list of clothing brands who will send you mail order catalogs as a decidedly analog way of advertising their Black Friday sales and getting customers’ attention in the digital age. (I like flipping through physical catalogs rather than websites.)
Pin Me Please: The Best Black Friday Deals for Men
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About JakeJake is passionate about exploring entrepreneurs' global journeys. He founded Modern Fellows in 2012 to get to know the entrepreneurs behind the innovative brands helping men dress sharp in the digital age. Jake has written about entrepreneurship, international business and/or fashion for outlets including Business Week, Forbes, Inc., Details Style Syndicate and Primer Magazine, and has provided analysis on international business for BBC Radio, NBC News, CNN and Time Magazine. |
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