For a company best known for its colorful and upscale women’s clothing, splashy British Direct-to-Consumer brand Boden is having a surprisingly good menswear sale.
While Johnnie Boden founded his company back in 1991 with a focus on men’s clothing, the British based clothing brand markets heavily towards women. I’m hard pressed to even find any men’s clothing in the frequent mail order catalogs that arrive at my house.
Yet Boden has clearly been making investments in its men’s clothing lineup. Boden’s men’s collection follows the same winning formula as its womenswear, relying on bright colors, fun patterns and lots of stripes.
Right now is a good time to get to know Boden, which is having a great sale. Take up to 40% off plus an extra 10% off a selection of sale items. The company is also slashing 10% off regular-priced items.
Hurry, because Boden’s sale expires at 11:59 p.m. PST on April 5th 2021.
Top menswear picks from Boden’s sale
- Cashmere Colorblock crewneck sweater,
- Poplin Pattern Shirt in Duke Multi Gingham
- Supersoft Contrast Rib Sweatshirt
- Lightweight Slim Chinos marked down to
- Eldon British Tweed Overcoat – Antler Brown Herringbone,
About JakeJake is passionate about exploring entrepreneurs' global journeys. He founded Modern Fellows in 2012 to get to know the entrepreneurs behind the innovative brands helping men dress sharp in the digital age. Jake has written about entrepreneurship, international business and/or fashion for outlets including Business Week, Forbes, Inc., Details Style Syndicate and Primer Magazine, and has provided analysis on international business for BBC Radio, NBC News, CNN and Time Magazine.
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